• Engineering
  • Product
  • For Brands
  • What’s New
  • Music
  • Life at Anghami
No Result
View All Result
  • Engineering
  • Product
  • For Brands
  • What’s New
  • Music
  • Life at Anghami
No Result
View All Result
Anghami
No Result
View All Result

Anghami Studios: Engaging Brands with Artists to create Unique Experiences

Sabine Oneissy by Sabine Oneissy
November 17, 2021
in For Brands, Music
Share on FacebookShare on Twitter

With millions of generated song streams, music is fundamental to drive impact for brand perception.

Anghami Studios, the new production unit for the leading music streaming platform in MENA, came to life to convey brand identity through a sound-based concept, where brands will be able to boost awareness, increase reachability, and connect genuinely with their users.

The power of audio storytelling matters, and while physical borders grew during the 2020 pandemic, audio reached users anywhere and anytime, sparking their creativity, enhancing their mood and proving to be significant more than ever. Building a brand identity through a song that resonates has the power to convert a listener into a loyal user. Anghami Studios provides smooth accessibility to brands through a streamlined process from production to roll out and distribution. The mission not only serves brands, but also local talents, increasing their streaming exposure and reachability. Local emerging talents are shaping a community that gives art meaning and brand relevance.

Sound has remarkably proven to increase brand favorability, this is where Ramy Al Kadhi, Senior Partner Sales at Anghami, elaborates on Anghami’s growing efforts to innovate in line with the newest trends, he explains: “Our studios’ 360 offerings and unmatched industry partnerships allowed us to offer the latest inventions and trends in music celebrations, while giving artists a new revenue stream and exceptional exposure”. He added: “Anghami studios plays an integral part in production, support of talent and development of the music sector in the region.”

With more than 10 million branded song streams, Anghami Studios has given a handful of clients an opportunity to improve ad recall by 42% and increase favorability by 53%. These clients include Pepsi, TENA, MAF, Galaxy, Rani Float, Shield Me and Muse amongst many others.

Anghami is the platform where music trends thrive, having audio at the heart of it. Today, Anghami Studios emerges to solve commercial challenges and engage brands with artists to create customized tracks that perfectly sync with the brand story.

Tags: #AnghamiStudios#BrandedContentAnghami4Brands
Sabine Oneissy

Sabine Oneissy

Ad Product Marketing Manager, joined Anghami in 2015

Related Posts

Introducing The Hub: A New Premium Branded Destination on Anghami
For Brands

Introducing The Hub: A New Premium Branded Destination on Anghami

In today’s crowded digital landscape, grabbing and holding user attention is one of the biggest challenges brands face. With...

by Nour Sawli
July 24, 2025
TikTok and Anghami make streaming Nancy Ajram’s ‘Nancy 11’ easier than ever with new ‘Add to Music App’ feature
Music

TikTok and Anghami make streaming Nancy Ajram’s ‘Nancy 11’ easier than ever with new ‘Add to Music App’ feature

Dubai, UAE, 17 July, 2025: Whether it’s a viral earworm, a snippet from your For You feed, or a...

by Nour Sawli
July 17, 2025
تيك توك وأنغامي يُتيحان الاستماع لألبوم نانسي عجرم الجديد “نانسي 11” مع ميزة “الإضافة إلى تطبيق الموسيقى
Music

تيك توك وأنغامي يُتيحان الاستماع لألبوم نانسي عجرم الجديد “نانسي 11” مع ميزة “الإضافة إلى تطبيق الموسيقى

دبي، الإمارات العربية المتحدة - 17 يوليو 2025: أصبح بإمكان مستخدمي "تيك توك" في منطقة الشرق الأوسط وشمال أفريقيا...

by Nour Sawli
July 17, 2025
أنغامي تكرّم أم كلثوم، كوكب الشرق: 50 عامًا من الغياب الحاضر
Music

أنغامي تكرّم أم كلثوم، كوكب الشرق: 50 عامًا من الغياب الحاضر

- احتفت أنغامي (المدرجة في بورصة ناسداك تحت الرمز NASDAQ:ANGH)، بأيقونة الفن...

by Salam Kmeid
February 4, 2025
Next Post
Anghami Partners with MDLBEAST Soundstorm to Help Amplify Local Voices

Anghami Partners with MDLBEAST Soundstorm to Help Amplify Local Voices

  • Anghami Files 2023 Annual Report and Announces 2024 Q1 Results, Highlighting 18% Growth in Subscribers and Significant Margin Improvement

    Anghami Files 2023 Annual Report and Announces 2024 Q1 Results, Highlighting 18% Growth in Subscribers and Significant Margin Improvement

    0 shares
    Share 0 Tweet 0
  • Introducing The Hub: A New Premium Branded Destination on Anghami

    0 shares
    Share 0 Tweet 0
  • EA SPORTS™ AND ANGHAMI ANNOUNCE FIFA 23 GLOBAL IN GAME VANITY DROP

    0 shares
    Share 0 Tweet 0
  • Anghami and Groover team up to support up-and-coming artists worldwide.

    0 shares
    Share 0 Tweet 0
  • Anghami contributes to the first-ever IFPI MENA chart

    0 shares
    Share 0 Tweet 0

About Anghami . Join Our Team . Go To app

© 2021 Anghami

No Result
View All Result
  • Homepage
  • Engineering
  • Product
  • What’s New
  • For Brands
  • Music
  • Life at Anghami

© 2020 Anghami blog